Monkeyglasses Rebranding
INTERNSHIP COMPANY
Monkeyglasses
TASK
Update the brand’s visual identity for their B2C launch.
Monkeyglasses is a Danish sustainable eyewear brand crafting frames from recycled and biodegradable materials, driven by a zero-waste philosophy and social impact. After nearly a decade of international B2B success, the brand seized its 10-year anniversary to enter the B2C market—sparking a fresh, more direct brand identity.
Starting off with a simplified logo redesign, sharpening the brand with a clean, modern look and refined spacing for consistent visibility across all media.
Patterns
Typography
Icons
Custom-made icons were created to optimise the brand's visual communication and cut the amount of text.
Print Materials
Product Photography & Social Media
Another key task involved photographing Monkeyglasses’ new product collection, Courage, with the resulting imagery developed into social media content.
